Spayground is an American brand specializing in baggage, created in 2010, which is present in Europe / America / Asia. As part of its expansion, the brand called on Human to help it develop in several markets and increase sales volume.

1: Development of e-commerce sales in over 10 target markets
2: Implementation of a budgetary approach adapted to each of its markets
3: Deployment of promotional offers on social networks to boost backpack sales
4: Creation of a multi-channel strategic plan
Some figures:
1: +47% increase in the 3rd month of campaigns
2: +25% of turnover generated via social networks (Instagram Ads / Snapchat Ads / Facebook Ads)
3: 800k impressions (spread over 6 different markets)